#24HourAce
De Valencia a Hong Kong
Comunicación
Videocollage
Colaboración con Gucci con un video collage para la promoción de Ace Sneakers. 19 artistas de todo el mundo participamos en el proyecto de Gucci #24HourAce, tomando como inspiración las Ace Sneakers.
Se difundió en varias redes sociales, como Instagram y Snapchat, donde bajo el hashtag #24HourAce, tomamos durante una hora la cuenta de Gucci Snapchat para ilustrar y explicar en qué consistió la colaboración.
Collaboration with Gucci with a video collage for the promotion of Ace Sneakers. 19 artists from all over the world participated in the Gucci project # 24HourAce, taking Ace Sneakers as inspiration.
It was spread on various social networks, such as Instagram and Snapchat. Under the hashtag # 24HourAce, we took the Gucci Snapchat account for an hour to illustrate and explain the collaboration.
From Valencia to Berlin, via Hong Kong, New York or Dublin. The result was as attractive as it was entertaining. You can visit the Gucci micro-site and see all the content.
© Lucía Meseguer